ARCHIVE AGENCY was commissioned by Interscope Records to capture content of Melii's first photoshoots as a signed artist to help develop her social presence in anticipation of her first singe "Icey". Years later, "Icey" has become the soundtrack to Ivy Park, Queen B's ad campaign with Adidas, and Rihanna, who shared the rapper's aggressive "Icey" single during a Fenty Beauty product preview on Instagram.

Client: Interscope, Melii
Role:  Director, Executive Producer
Agency: ARCHIVE